publicações selecionadas
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artigo académico
- Publicidade: Do Anacronismo Legal às Dinâmicas da Autorregulação. UMinho. 2024
- Publicidade: novos formatos, novos conteúdos. Comunicação Pública. 2022
- La creatividad en la enseñanza como factor de aproximación de la universidad a los desafíos sociales. Revista ICONO 14. 2021
- La creatividad en la organización de eventos en la era Covid. Sphera Publica. 2021
- Public Relations Strategies in Social Media: analysis of campaigns for social change in the education sector in Spain and Portugal. Advanced public relations studies.. 2020
- Public Relations strategies in Social Media: Campaigning for social change in the education sector. Comunicação e Sociedade. 2020
- Reusable Photocatalytic Optical Fibers for Underground, Deep-Sea, and Turbid Water Remediation. Global Challenges. 2018
- Ciprofloxacin wastewater treated by UVA photocatalysis: contribution of irradiated TiO2 and ZnO nanoparticles on the final toxicity as assessed by Vibrio fischeri 2016
- Strategic communication in intercultural context: challenges of using a case study. Comunicação, Culturas e Estratégias. IV Jornadas Doutorais Comunicação e Estudos Culturais. 2016
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artigo de conferência
- Assessment of ciprofloxacin photocatalysis by-products toxicity with Vibrio fischeri 2015
- Advertising co-creation and the engagement factor 2013
- Estudar a notoriedade das marcas: o caso de uma multinacional em Portugal 2013
- Advertising for social causes: characterization and views of the phenomenon in Portugal 2011
- Hygiene and work practices assessment in tattoo and piercing studios 2010
- Contributos da publicidade social no espaço lusófono 2009
- Social Advertising: puritness degrees, communication and citizenship 2008
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artigo de revista
- COVID-19 in Trials and Tribulations Project: A Self-Regulation based Support Response for Confined Families through Social Networks. Healthcare. 2022
- Promote Selective Attention in 4th-Grade Students: Lessons Learned from a School-Based Intervention on Self-Regulation. Children. 2021
- An Exploratory Study on Sleep Procrastination: Bedtime vs. While-in-Bed Procrastination. Healthcare. 2020
- As estratégias de relações públicas nos média sociais: análise de campanhas para a mudança social no setor da educação em Espanha e Portugal. Comunicação e Sociedade. 2020
- May the Force be with you - the challenges of advertising in the new communicational galaxy. Revista Media & Jornalismo. 2019
- Photocatalytic Microporous Membrane against the Increasing Problem of Water Emerging Pollutants. Materials. 2019
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Photocatalytic degradation of recalcitrant micropollutants by reusable Fe
3 O4 /SiO2 /TiO2 particles. Journal of Photochemistry and Photobiology A-Chemistry. 2017 - Brand Management at a Local Scale: A Case of 'Ghost Awareness'. Corporate Reputation Review. 2016
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Reusability of photocatalytic TiO
2 and ZnO nanoparticles immobilized in poly(vinylidene difluoride)-co-trifluoroethylene. Applied Surface Science. 2016 - TiO2/graphene oxide immobilized in P(VDF-TrFE) electrospun membranes with enhanced visible-light-induced photocatalytic performance. Journal of Materials Science. 2016
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capítulo de livro
- Introdução: Ágoras da publicidade nas sociedades hipercomunicativas 2024
- Creativity for Good: How Advertising Can Impact Lives - Case Study on Binge Drinking. 2021
- Introduction: How Far Can We Take Strategic Communication? The Sky Is the Limit 2021
- Social change: bringing allies to the field. An interdisciplinary model 2021
- Clima organizacional: descrição de uma intervenção e seu impacto numa organização industrial 2020
- Crise e transformação - um ensaio sobre os catalisadores da mudança 2020
- A Dialética entre Identidade, Imagem e Posicionamento na Construção de Marcas Territoriais – Estudo de Caso 2019
- Stickers on politics. The power of a brand is its weakness. 2019
- Branding and Behavioural change: the Porto Tap Water programme 2018
- Decoding advertising on the social sphere / Decodificando la publicidad en la esfera social 2018
- Food waste in higher education institutions. ‘Smaller Eyes than Belly Movement’. 2018
- Não basta fazer o bem, é preciso dizê-lo bem. O fator comunicação na profissionalização do Terceiro Setor 2017
- Strategic Communication applied to Catholic Church: the internal factor 2016
- Strategic Communication for Public Health: a research-action empowerment program 2016
- Looking at the Internal Audiences: the Critical Factor in Social Responsability Strategies 2014
- Saving lives - Involving Citizens in the Chain of Survival: The Critical Role of Placement 2014
- Towards a Reconfiguration of Advertising 2014
- The awakening of citizen advertising 2011
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documento
- A Publicidade na Era da Hiperestimulação 2024
- Guia de Comunicação em Saúde – Áreas Especializadas. 2023
- PROMOTING SELF-DETERMINATION IN EDUCATIONAL AND HEALTH SETTINGS (WORKSHOP) 2022
- O conceito de organização virtual e a sua relação com as escolas da comunicação como constitutiva da organização: análise de pontos em comum 2022
- Strategic Communication in Context: Theoretical Debates and Applied Research 2021
- Reusability of Nanostructured Materials in the Degradation of Water Pollutants 2017
- Approaches for enhanced photocatalytic activity: improving photocatalytic efficiency, immobilization and reusability 2017
- Photocatalytic coatings of optical fibers for deep and turbid water purification 2017
- Approaches for enhanced photocatalytic activity 2016
- Assessment of ciprofloxacin photocatalysis by-products toxicity with Vibrio fischeri 2015
- Awareness strategy for multiculturality in the Universtiy of Minho (2015-2016) 2015
- Behavioural change program for consumption of Tap Water (2015-2017) 2015
- Less. Food waste in Higher Education Institutions: “Less Eyes than Belly Movement" 2014
- Keynote speaker in “International Days” Meeting, InHolland University 2006
- Laboratório social: criatividade e estratégia sob investigação
- Organizações do Terceiro Setor: de invisíveis a transparentes. Desafios para a comunicação.
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livro